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The bread and butter of recruitment marketing: Attraction and retention

Andrew Kokes, Senior Vice President, Global Head of Marketing
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Across industries, employees search for opportunities to get more—whether it’s better pay, flexibility or work culture. As employees weigh their options, employers are seeing high turnover rates. In November 2021, the number of American employees who quit their jobs was at a record high, with 4.5 million people leaving their current positions, according to the Bureau of Labor Statistics.

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