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15 Comms pros share how their teams will leverage downtime this summer


Andrew Kokes, Vice President, Global Marketing, illustrates how retailers can take advantage of summer downtime to evaluate CX practices and prepare for high-volume periods.

Andrew Kokes, Senior Vice President, Global Head of Marketing

Article originally published on Forbes

Summer is often a slower time of year for many businesses, and a smart communications team use the downtime to plan and execute special projects that will help set their department and organization up for success in the fall. Whether an initiative benefits the team members themselves, the whole company or its clients, there are many productive ways to leverage extra time that isn’t typically available during busier seasons.

Here, 15 members of Forbes Communications Council outline the special projects and key initiatives their teams are undertaking this summer, along with the reasons why. By reading the plans and objectives these members share below, communications leaders can gain inspiration to ensure their teams make the most of a summer slowdown.

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