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Tech or treat: Top tricks for digital transformation

When it comes to digital transformation, it’s no wonder that today’s businesses might be going a little batty.  With customers increasingly demanding greater speed, service and convenience, and organizational leaders requiring rapid ROI from every technology investment, there’s a deep sense of urgency for companies to get their digital strategy right. Adopting technologies that drive true […]

How do I leverage data for better customer experience?

Consumers are providing brands with more personal data than ever before.  However, thanks to organizational data silos, an inability to integrate data from a growing number of channels and sources and an increasingly complex data landscape, many brands are struggling to mine the gold that comes from customer data. Understanding these challenges and overcoming them is […]

How to support ADA website compliance: 10 top design tips

According to the CDC, one in four adults in the United States has some form of disability, especially among baby boomers who have the most disposable income in the consumer market.  Businesses that fail to address Americans with Disabilities Act (ADA) accessibility standards on their website not only face potential legal liability that non-compliance brings in the way of penalties […]

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